Vidy 26/27

3D
Campaign
Social Media

Overview

A 3D visual identity for Vidy Theatre’s 2026/27 autumn programme.

Developed to announce the new season, the animation brings together the names of 40 artists and contributors within a warm, surreal landscape. Fabrics carrying the names move through the air while cacti progressively emerge and grow, creating a visual rhythm between movement and transformation.

Inspired by the season’s photographic campaign, the film extends its visual language into a fully 3D environment.

Client

Théâtre de Vidy

From image to motion

Extending the visual language of the season

Starting from the season’s photographic campaign, the animation extends its visual language into a fully 3D environment. Colour, fabric and organic growth become the building blocks of the moving image.

Credits

3D Animation: Elodie Anglade
Team: Anahi Zolecio, Astrid Lavanderos, Léo Ramseyer